Special Topics Forum
Institutional Vulnerability and Strategic Responses in Today's Marketplace

Tuesday, May 25, 2010
9:00 am to 12:00 pm
University of Rio Grande and Rio Grande Community College
Rio Grande, Ohio
Featured Guest: Dr. Robert Sevier, Senior Vice President, Strategy, Stamats
SOCHE is pleased to bring Dr. Robert Sevier (aka "Bob") back to southern Ohio for a newly developed session. With more than 25 years of leadership experience in strategic thinking and planning, integrated and brand marketing, market research, and student recruiting, Bob's innovative work has been featured at hundreds of professional conferences,and he has authored seven books on integrated marketing, brand marketing, innovation, and strategic planning
This Special Topcis Forum will examine the internal and external factors that impact and even predict institutional vulnerability. Drawing on literature and experience, the forum looks at such external factors as the economy, demography, college preferences, and the level of competition. Additionally, Bob will discuss such internal predictors as leadership and governance, finance, academic programming, recruiting and financial aid, fundraising, and marketing. After reviewing these factors Bob will outline a series of strategies in five broad areas that will help your campus move ahead with confidence.
Join us for this valuable opportunity Institutional Vulnerability and Strategic Responses in Today's Marketplace.
Registration Fee: $50 and $35 for students (with a valid student ID)
Who should attend: Faculty, administrators, staff, and students.
Contact Cindy Thomas, SOCHE, for more information at
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or (937) 258-8890.
The SOCHE Promise: We promise to provide valuable professional development experiences in which you leave a SOCHE conference more knowledgeable, better connected to your colleagues, and professionally re-charged.